How Hard Is It To Convince?
Friday
Jul 24, 2009
Just this morning, I got a visit from our friendly neighborhood religious people. I had to politely turn them away and tell them I was busy (which I really was). Now don’t get me wrong. I can say I’m a religious person. But it just turns out my morning callers subscribe to a different faith. [...]
Are You Brand Conscious?
Thursday
Jul 16, 2009
I’ve never smoked in my life. I’ve never tried drugs. I don’t drink alcohol except on certain occasions, such as when I’m eating steak that just has to be washed down with red wine, or when pizza calls for a cold beer. If you talk about addictions, I can say I’m addicted to 7 Up, [...]
Beware the Marketing Hype: the Case of the Glossy LCD Screen
Friday
Jul 10, 2009
Of all the notebook computers, netbooks and LCD screens I’ve ever had, only two had glossy screens. Most of the others have those dull, matte screens. Now most laptop and netbook marketing materials would want you to believe that glossy screens are the best. Well, to some extent they are good. They give crisper colors, [...]
